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Monumental Sports owner, Monumental Sports, announced a series of social justice initiatives, including a call for police reform. Hoopfeed.com

the6man Jun 19

Published on June 18, 2020


Monumental Sports & Entertainment, the parent company of the Washington Mystics, announced that because many WNBA athletes are at the forefront of athlete-led social radical movements, the company announced the launch of a plan to eliminate social inequality and address police brutality. Mystic guard Natasha Cloud is one of the most powerful WNBA players in the sport, Wrote an article outlining her views on systemic racism Recently participated in a protest in Philadelphia

Today, Atlanta Dreams guard Renee Montgomery announced that she will retire this season to focus on social justice initiatives. Plans to shorten the season include 22 games scheduled to start in a bubble environment in Bradenton, Florida in late July to protect players from COVID-19.

In contrast, Senator Kelly Loeffler, the co-owner of the Atlanta Dream, repeatedly expressed her opposition and complete hostility to operations across the country, which laid the foundation for the brutal behavior of the police. In fact, just a few hours after Montgomery announced the decision, Lovell began to express his views on Twitter, including a famous criticism of the supporters of the protesters. She was appointed to the Senate in December to fill the vacancy. She will hold elections in November.

On the other hand, Monumental Sports has carried out police reforms on its platform, in part in response to the police’s recent murder of black Americans.

“MSE understands its role as a convener and believes that it can join the voice of athletes, who conduct in-depth publicity on their platforms, their employees and assets to conduct constructive dialogue, increase awareness and understanding, and pursue accountability to Eliminate the cruelty of the police and achieve greater social justice. This commitment, whether short-term or long-term, starts with a plan that clearly proposes immediate, specific call-to-action. But this will also be deeper in the next few years for MSE, Part of the work of the system.”

The full version of the memorial movement:

Parade led by mystic and wizard

With the full support of the MSE organization, athletes from the Washington Mystics and Wizards are organizing a demonstration with other professional athletes to draw attention to police brutality and systemic social injustice. They will march to commemorate Rayshard Brooks, George Floyd, Breonna Taylor, Ahmaud Arbery and many others, and call for concrete actions to promote this cause. Starting from the Capital One Arena, they will gather and participate in the Martin Luther King Jr. Memorial Hall on Friday, June 19, 2020. Looking ahead, MSE will also commemorate June 14, as a day dedicated to dialogue and thinking, to recognize the end of slavery in the United States. June 16 is a day commemorating June 19, 1865, two years after the People’s Liberation Army Declaration was issued, the Union forces informed slaved African-Americans of Galveston, Texas, of their freedom.

New Employee Match Program Raises Funds for Social Justice

MSE has announced an employee matching program aimed at donating to non-profit organizations to promote police policy reform and social justice. For every dollar the employee wishes to donate, Ted Leonsis will honor its promise through its private Leonsis Family Foundation. In addition, the MSE ownership group will also honor the promise. Therefore, employees who spend $1 will donate $3 to the nonprofit organization they choose.

Advocate police reform policy

MSE understands its role as convener and believes that it can join the voice of athletes, and athletes conduct in-depth publicity on their platforms, their employees and assets to conduct constructive dialogue, increase awareness and understanding, and hold accountable to Eliminate the brutal behavior of the police and achieve greater social justice. Whether this commitment is short-term or long-term, it starts with a plan that clearly proposes immediate, specific call-to-action. However, this will also be a part of MSE’s deeper and systematic work in the coming years.

Social Impact Partnership in Police Reform and Voting

Through MSE’s social impact department, MSE chooses a non-profit organization every month to highlight its extremely valuable community work, and invites players, fans and employees to participate in their work. In addition, MSE will use its assets (video boards, social media accounts, fan e-newsletters, arenas and broadcast media interviews, etc.) to raise awareness of non-profit organization issues, encourage volunteering, and provide grants to the non-profit organization And raise beneficiaries of donations. Looking ahead, MSE will work with our athletes to select two non-profit organizations each season, one dedicated to solving the brutal behavior of the police and the other dedicated to voting and will organize special programs on these topics with players and fans.

Vote activation

The ultimate accountability system of any policy is voting. MSE will work with our athletes and employees to increase the importance of voting: the rights each citizen should exercise and how to vote. At MSE, we designate all federal election days as company-wide paid holidays. In addition, we recognize that elections in local jurisdictions vary. Therefore, employees residing in the jurisdiction where the election is held are not included in the federal election calendar and will have additional paid leave to vote.

Through targeted publicity campaigns, using marketing assets, holding events and providing consistent news, MSE is committed to increasing registration, education and turnout as much as possible in all elections. This includes municipal, regional and federal elections in the District of Columbia, Virginia and Maryland, as well as the home market of our athletes.

Communication movement

MSE’s marketing and communications department is identifying resources and opportunities to provide educational materials, will promote specific call-to-action, and will publish an ongoing public report on its efforts so that supporters and the public can determine participation and maintain commitment Method reasons.

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This post is written by Cheryl Coward


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