The interactive fan experience “The NBA Exhibition” will debut in Warsaw in collaboration with Expand Trading Company
LONDON and WARSAW, Aug 27, 2021 – The National Basketball Association (NBA) and Expand Trading Company, a leading entertainment company, today announced the launch of “The NBA exhibition”, An NBA-themed touring fan experience premiering in Warsaw, Poland in October 2021.
The “NBA Exhibition” showcases the lifestyle, culture and history of the NBA and will open on Friday October 8th at Centrum Praskie-Koneser in Warsaw, Poland and will be shown until Monday January 31st before it Europe tours through several countries in Central and Eastern Europe. The opening times in Warsaw are from 12:00 p.m. to 8:00 p.m. CEST from Monday to Friday and from 10 a.m. to 8 p.m. on Saturday and Sunday. The full program of the exhibition will be announced at a later date.
Tickets for #NBAExhibitionPoland are now available at ebilet.pl/biznes/wystawa/the-nba-ausstellung/.
The bespoke touring exhibit offers fans of all ages multiple touchpoints to interact with the NBA. “The NBA Exhibition” combines the rich and storied history of the NBA with the current generation of outstanding players and takes fans on a journey of discovery through over 20 subject areas. Fans will have a unique opportunity to take part in bespoke activations including virtual reality experiences, photos with the Larry O’Brien Championship Trophy, the latest NBA 2K22 game, and more. The exhibit also includes a bespoke 50-piece display of rare and hand-signed NBA items from players past and present.
Upon entering the exhibition, fans discover a multi-sensory NBA experience in which they test their skills, vertical jumps and reflexes, show their creativity on a height-adjustable tire for a slam dunk photo subject and much more.
“We are very proud and excited to be working with the NBA to create this exhibition dedicated to the world’s number one sports league,” said Mohammed Al Shaya, general manager of Expand Trading Company. “Our team is committed to designing and producing the best experience for NBA lovers by introducing the game to new and lifelong fans. The exhibition will premiere in Warsaw in October before visiting a number of other countries in Europe. “
“With a view to our 75NS For the 50th anniversary season, we’re excited to partner with Expand Trading Company on the launch of The NBA Exhibition, ”said David Watts, NBA Senior Director, New Business Development and Global Partnerships, Europe and Middle East. “Fans across Europe can expect a truly authentic and immersive NBA experience that celebrates the league’s players, teams, history and culture.”
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